About

Joseph DiSalvo is an importer and marketer of fine wine and spirits with offices in Greensburg, PA (USA) and Rome, Italy. The business was established in 2010 and has rapidly grown as a significant supplier to the world‘s largest wine and spirits distributor, the Pennsylvania Liquor Control Board.

Originally founded as Zona Friedman LLC, this is a unique importer and marketing company because it has strong, direct relationships with Italian and French vineyards which enables sourcing of the best grapes and blends. In addition, the principal has hospitality and retail marketing experience and does private labeling branding.  The motto of the company is “Taste the Good Life”. Taste the Good Life is also the name of semi-annual, gourmet food, charity funding gala established by Joey and the DiSalvo family in 1994. www.tastethegoodlife.org. The event features the best of food, the best of wine, the best of cigar and most of all the best of camaraderie. Thousands of dollars are raised that have helped dozens of charities accomplish their mission.

Specialty: Importing, Custom Wine Blending and Private Labeling of the Regional Wines of Italy.

The principal has relationships with winemakers in all regions of Italy. They have imported wines from the following regions:

Abruzzo , Puglia , Campania, Friuli-Venezla Guilia, Lazio, Marche, Piemonte, Toscana, Sicilia, Trentino Alto Adige, Umbria

Principal: Joseph DiSalvo, President Joey in tux

Joseph DiSalvo is an American entrepreneur and a leader in the fine dining and hospitality industry. “Joey” is the owner of DiSalvo’s Station Restaurant, a nationally registered Historic Landmark restaurant in Latrobe, PA. He has served as a past president of the Pennsylvania Restaurant and Lodging Association and as chairman of DiRoNa (Distinguished Restaurants of North America). Joey is a wine purveyor and Italian wine adviser to the Pennsylvania Liquor Control Board. PLCB is the worlds largest purchaser and distributor of wine and spirits. His expertise is the building of relationships with reputable vineyard owners and vintners to assure the sourcing, and selection of the finest grapes and the blending of superior wines.

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